The Work I Do
I truly love the work I do.
And I especially love hearing from all of my viewers and followers across the country. I love that they are inspired by my program, inspired to make better choices in their lives and the lives of the people they love.
I just returned from the annual public television conference where I met so many programmers from across the country, and I was inspired by them and their ongoing commitment to educational programming. And I love that they love Christina Cooks as much as their viewers. From Boston to Louisiana, Montana to Oregon, Georgia to San Francisco, my program airs on over 200 public television stations nationally, as well as on Create TV and streaming on PBS Passport.
For me, this is my life’s mission, and if I’ve said it once, I’ve said it million times, “I love it!”
I also learned something new at the conference. When they introduced me to present my new season of shows to the programmers, they said Christina Cooks is the longest airing program on public television distributed by American Public Television, the largest distributor of programming to public stations nationally. Robert and I have produced over 360 episodes since 1997.
But believe me when I say, none of it would be possible without your support and donations.
Making a donation to the production of ‘Christina Cooks’ is an investment in what I like to call the biggest classroom in the world. When Robert and I began this project in 1997, we had options. We could have gone the route of commercial television and made more money, sat back, and lived easily on those profits. Instead, we decided to stay true to our mission of education on national public television: to help people to have a healthier relationship with food; to provide information that helps people to make the healthiest choices they can and to tread lighter on the planet by way of those choices.
Purely educational (even though I can be funny sometimes), we use our cooking show platform as the vehicle that draws people in and gets them hooked. Gorgeous healthy food will do that. Do we help people? I don’t know; you’d have to ask the thousands of people who email us, or some of the millions of viewers who tune in faithfully each week to discover the impact of food on wellness and how they can use food to live well.
To produce for public television means raising all of our production budget from outside sources; sponsors/underwriters and donors. Of course, it also means that we control the message; no one tells me what I can and can’t say on the show. I have no advertisers to worry about losing.
But television is an expensive proposition; I am not going to lie. It’s worth it, but we need your support. Hard stop!
The work I do is important; not just to me, but to people who want to live better and healthier lives.
I’ll end by saying, I hope you see the value in what I do as much as I do.
While all donations of any amount are appreciated, when you make a donation of $1000.00 or more, you’ll receive an on screen credit at the beginning and end of each episode designating you as a supporter who helped make the production of Christina Cooks possible. You can also choose to make a regular monthly donation as well.
Click below to donate now, and help us get a head start on production of our next series of Christina Cooks which will begin airing in September of 2025.
Let’s make a difference together.
Click below to donate any amount
The Christina Pirello Health Education Initiative is a 501(c)(3) and your donation is fully tax deductible to the extent allowable by law.
